Influencer marketing is a new digital marketing strategy that consists of achieving a series of collaborative links between brands and companies and those people with high visibility and prominence on the Internet, known as 'influencers.' Becoming an influencer or being considered an influencer is not only about having many followers. It is about having your opinion followed and considered by…
A common problem that many of us have is expecting our content to go viral and for our follower count to grow immediately. Many people spend an average of 3 hours on social media per day, and this number increases depending on the demographic. In reality, posts rarely go viral without many hours spent researching, strategizing, and planning the most…
Social media is designed to keep us entertained. Many of us spend hours trawling through content looking to find things that are unique and special to add to our feeds. We are overwhelmed with having so many accounts that we can follow—but not all content is created equal. Some content is much more popular than others; and it stands out…
